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Great looks and even better moves

iPad is thin, sleek, and flat-out amazing. So why hide it in a bulky case? The slim yet sturdy Smart Cover protects your iPad screen without covering up its durable aluminum back. So your iPad still looks and feels like an iPad - just with a little extra protection. Even better, the Smart Cover doubles as the perfect movie-watching, game-playing, web-surfing, do-it-all companion. It folds in all the right places so you can quickly create a stand that holds iPad upright. Or one that lets you tilt iPad into a comfortable typing position. If you prefer to hold iPad, the Smart Cover flips back and out of the way like a page in a magazine. And if you want to shoot some HD video on the fly, the Smart Cover folds in half to expose the back-facing camera. Now that's something to smile about.

FaceTime and video stand

Set up for hands-free video calling - or watching. Just lean iPad against the Smart Cover for a sturdy upright stand.

Keyboard stand

The Smart Cover folds into the perfect typing stand. Its magnetic hinge holds iPad in place so you can type quickly and comfortably.

A magnetic attraction

When the Smart Cover and iPad get together, you can't help but notice an instant connection. That's because iPad has been designed to work with the Smart Cover - and the other way around. For starters, iPad has magnets built right into its frame - magnets that align perfectly with the Smart Cover hinge for an effortless fit. On the opposite side, magnets inside the Smart Cover help it stay put. It's ingenious yet simple. Secure yet easy to remove. In fact, the Smart Cover and iPad work so well together, it's easy to think of them as one device.

An on-again, off-again relationship

The Smart Cover makes iPad do things no other cover can. Close it, and iPad automatically goes to sleep. Open it, and iPad instantly wakes up - no need to press any buttons. The Smart Cover doesn't just protect iPad, it keeps it ready to go whenever you are.

A cover that's smart - and bright

iPad already has your content. Now give it your style. No matter which color you choose, the Smart Cover stays put when you toss iPad in your bag, rest it on a table, or sling it under your arm. And since the microfiber lining gently buffs off any smudges or fingerprints as you move, iPad always looks good on arrival.

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Trips Into Space!


Goodbye remote control!


The Drones Have Landed


Step into the Wild