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Fitbit ZIP Activity Tracker Magenta - FB301M
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Fitbit ZIP Activity Tracker Magenta

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Fitbit Fitness Tracker

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A fun, simple way to track your day.

All-Day Activity

  • Track steps, distance, calories burned & active minutes

Tap Display

  • See daily stats & time of day just by tapping the display

Wireless Syncing

  • Sync stats wirelessly & automatically to leading smartphones and computers

Wear + Water Resistance

  • Colourful, comfortable, water-resistant clip fits securely onto clothing

Long Battery Life

  • Replaceable watch battery lasts up to 6 months for easy wear without recharging*

Get a kick out of fitness.

Turn everyday life into a path to fitness with Zip, a simple device that tracks all-day activity like steps taken, distance traveled and calories burned.

Progress at your fingertips.

Celebrate how much you do in a day with the easy-to-use Zip display. Flip through your activity stats and the time of day just by tapping the screen, and see Zip’s smiley face grow as you increase your activity throughout the day.

Find the motivation to move more.

Zip syncs your daily stats to your computer and 150+ leading smartphones, and shows your progress in easy-to-read charts and graphs, so you can see how small changes add up to make a big impact.

Fits in your day, and your pocket.

Zip fits comfortably in your pocket, on a belt, or a bra, for a tracker that’s as discreet or visible as you want it to be. It’s also water-resistant, and has a replaceable watch battery that lasts up to six months*—so you can wear it all day, every day without needing a charge.


FITBIT Zip FB301C Activity Tracker reviews verified by reevooReevoo

Entertainment / Fun
Value for money
Overall rating
Scores 8.4 out of 10 based on 159 reviews

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  • Other Product Codes for this item:
  • FB-301M
  • FB301