Sony KD55XD9305BU 55 Inch Smart 4K Ultra HD LED TV

Beautifully designed for brilliant pictures

Thanks to our ingenious Slim Backlight Drive™, this 4K HDR television offers breathtaking picture quality in a super thin design.

Our most beautiful 4K HDR TV

Watch the video and see how this beautifully designed TV with an innovative Slim Backlight Drive™ gives you exceptional picture quality with incredibly slim styling.

Unlocking the window to reality

The XD93 creates a new type of immersive viewing experience, making you feel like you’re right there in the moment. Discover the inspiration behind the next generation of Sony TVs.

Uncover the detail with 4K HDR

For the ultimate in picture quality, this TV pairs the brilliance of 4K clarity with the brightness, colour and detail of High Dynamic Range (HDR). Previously hidden areas of dark shadow and sunlight are now full of clarity and detail.

Adding 4K magic into every scene

Our advanced image processing engine performs thousands of adjustments every second to dynamically enhance resolution, colour and brightness, taking every scene to the vividness of 4K and beyond.

A masterpiece of design

With uncompromising pictures and a super slim design, it upgrades your living room and demands to be admired. Clever cable management keeps wires out of view and you can mount it close on the wall like a picture frame.

A world of possibilities

Find all the entertainment you can dream of, faster than ever. From movies and TV shows to thousands of apps, Sony’s Android TV brings you everything in an instant.